Wentorf, May 2019 - Insitumed was honored by Yourfirm.de, the leading online job platform for small and medium-sized businesses in the German-speaking area, as the "Top Employer in the SME 2019". The aim of the award is to focus on the advantages of medium-sized employers in job seekers and to give them orientation in the search for interesting employers in SMEs.
The special feature of this award: The statement is not based on surveys, which often have low participation rates and thus only a limited meaningful database. Instead, users' access and reading behavior on the online-platform is evaluated on more than 60,000 job advertisements within one year.
Evaluation criteria are
• the number of users that a company achieves on average per job advertisement and company profile,
• the percentage of users who actually read the content, so spend a long time on the page
• as well as the proportion of readers performing an application-friendly action, e.g. Click on "Apply Now" or the company's website link.
Based on these three categories, a "popularity index" is calculated for each employer. The 1,000 best-rated companies receive the seal "Top Employer in SMEs 2019".